Cookie Policy

M3 Global Research ("we", "us" or "our") collects information about your activity on the Sites using technologies such as cookies, including third-party cookies (Google Analytics, Google AdWords, Facebook Pixel), web beacons, and server log files.

By using our website and agreeing to this policy, you consent to our use of cookies in accordance with the terms of this policy.


A cookie is a small text file (containing numbers and letters) placed in your computer’s browser to store your preferences. A cookie can be accessed only by the server that originally created the cookie. We use two types: session cookies and persistent cookies.

Session Cookies

Allow websites to link the actions of a user during a browser session. They may be used for a variety of purposes such as remembering what a user has put in their shopping basket as they browse around a site. They could also be used for security when a user is accessing internet banking or to facilitate use of webmail. These session cookies expire after a browser session and would not be stored long term.

Persistent Cookies

M3 Global Research obtains personal data of Representatives that is disclosed or otherwise processed by M3 Global Research upon entering into and performing agreements, communicating with Business Associates in relation to agreements and making and receiving payments under agreements. We also may obtain Representatives' personal data from public sources in anticipation of a prospective business relationship.

A cookie cannot store or send back any information to us that you have not specifically and voluntarily provided while on a Site, or that is not among the information mentioned above that is contained in every user’s browser (e.g., domain name, browser type).

Cookies do not contain personally identifiable information; however, once you choose to furnish a Site with personally identifiable information, this information may be linked to the data stored in the cookie. Cookies can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website.

Web Beacons

A Web beacon is a clear graphic image that is placed on a web site or in an email that is used to monitor the behavior of the user visiting the web site or sending the email. It is often used in combination with cookies.

When the small piece of code for the web beacon points to a site to retrieve the image, at the same time it can pass along information such as the IP address of the computer that retrieved the image, the time the web beacon was viewed and for how long, the type of browser that retrieved the image and previously set cookie values.

We and our third-party business partners use the information automatically generated by cookies and web beacons, as well as other information that we or they have, to provide you with an optimal website experience.

At this time, the Sites do not recognize automated browser signals regarding tracking mechanisms, which may include "do not track" instructions. However, you can change your privacy preferences regarding the use of cookies and similar technologies through your browser.

Digital Fingerprinting

As it is very essential to market research business to provide the highest data quality research to our clients, digital fingerprinting and watermarking technology is used that gathers a number of data points from your computer, such as operating system version, browser version, plug-in, etc., and assigns a relative weight to each data point. The data gathered is put through deterministic algorithms to create a unique digital fingerprint of each computer. The digital fingerprint identifies fraudulent behavior or duplicate participation in a survey. With device fingerprinting technologies, no PII is ever collected.

Cookies Used by Us

The names of the cookies that we use on our website, and the purposes for which they are used, are set out below (please note that the names of cookies, pixels and other technologies may change over time):

Cookie Name Purpose Retention
CFID A sequential client identifier 2 years
CFToken A random-number client security token 2 years
Google Analytics These cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in an anonymous form, including the number of visitors to the website, where visitors have come to the website from and the pages they visited.
_ga Used to distinguish Users 2 years
_gid Used to distinguish Users 24 hours
_gat Used to throttle request rate 1 minute
__utma Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics. 2 years from set/update
__utmt Used to throttle request rate. 10 minutes
__utmb Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics. 30 mins from set/update
__utmc Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit. End of browser session
__utmz Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics. 6 months from set/update
__utmv Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. This cookie was also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics. 2 years from set/update
GOOGLE ADWORDS Used to provide retargeted advertising based upon your interests and your browsing activity on the Sites. Up to 2 years
FACEBOOK PIXEL Enables us (i) to measure, optimize and build audiences for marketing and recruitment campaigns served on Facebook; and (ii) to see how our users move between devices when accessing the Sites and Facebook, to ensure that M3’s Facebook advertising is seen by our users most likely to be interested in such advertising by analyzing which content a user has viewed and interacted with on the Sites. Up to 90 days

Managing Cookies

You may set your browser to accept all cookies, block certain cookies, require your consent before a cookie is placed in your browser, or block all cookies. We do not recommend blocking all cookies or deleting all cookies, since it will have a negative impact upon the usability of many websites, including ours. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit your browser settings’ page below:

Contact Information

If you have questions about Cookie Policy, please email M3’s Privacy Administrator at, or send a letter to:

Privacy Administrator
M3 USA Corporation
501 W. Office Center Drive; Suite 410
Fort Washington, PA 19034
(267) 805-3400

M3 EU Contact information can be located here.

For all other questions regarding your account, preference changes, or our services, please e-mail